Who needs Apollo?

I have been playing with Adobe Apollo today. It’s a product that is somehow not completely compatible with the most visible trend on the web: The web as the only interface on your computer. I was having big difficulties understanding why I should have »

Implicit association

Finding out whether someone is prejudiced against certain groups in society is hard. Just asking a person won’t always give you the right answer. Imagine asking someone “excuse me, are you a racist?” For this purpose the Implicit association test has »

I am a wilfer

According to a study carried out by YouGov more than a quarter of internet users “wilf” – a rough acronym of What Was I Looking For? – for two days every month (link). You are writing an email, think of something, look it up on the web. And before you »